Like brick and offline shoppers, online shoppers also want to get some benefit from online shopping. Getting the product quality is icing on the cake but having a wide range of payment option make the customer comfortable and safe and hence, they increase their online shopping. Accepting credit and debit card on an online store increase the sales because it is more convenient to use rather than cash on delivery. It provides easy credit card processing. However, many business owners face some problem—confusion has arisen due to different choices available for payment.
Let me explain two methods of credit card processing:
Real-Time Online Credit Card Processing
In this method, the customer enters the card details and other payment information and it is processed through an online payment gateway. It takes few seconds for processing and payment deducts from a debit or credit card right away. It requires a high cost for credit card processing.
Card Present or Swiped
There is a credit card terminal or mobile card reader available at the retail shops where merchant collects the card details by swiping the card through it. Generally, people card swipe for a lower amount than an online transaction.
How Online Business Can Access Payment
For an online business, they need to have an online payment gateway and merchant account to accept the online credit and debit card. Moreover, just like other business owners, must research about the merchant account provider and select the one that feels right for you. Many local banks also provide merchant account facility, moreover, if you already have credit card processing machine, just ask the account provider to add this facility to an online store. With credit card processing, you can shop at almost all the online stores and pay online bills.